More Perks Offered to Student-Housing Residents

Student housing has always been a very competitive business. From offering the closest walk to campus to amenities such as an on-site pool or gym, landlords are offering anything they can to attract students and fill rooms. Now, landlords are teaming up with corporate sponsors to provide even more services to the nation’s 20 million college students. These services can range from a $20 voucher for your next Uber ride, all the way up to free concerts.

Most of these services are brought to the students with little money exchanged between landlords and companies. Essentially, both the company and landlords are looking to attract students’ attention and hopefully make themselves stand out in such a competitive market. Additionally, these services bring a lot of value to the students. Talking about offering an Uber voucher to residents of Kayne Anderson Real Estate Advisors, chief executive Al Rabil said “This is an amenity with no upfront overhead and we think it’s a tremendous advantage to students.” Moving forward, I think we can expect to see a lot more services like this offered to students as a way for college housing to both attract and retain tenants each school year.

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Virginia MacKoul

Virginia is a graduate from the University of Florida's College of Design Construction and Planning with a degree in Sustainability and the Built Environment, and a minor in Urban Regional Planning. Virginia joined the Front Street team in 2011, as an intern. Upon graduation, Virginia joined the Front Street team full-time as the Director of Client Services. Ms. MacKoul’s addition furthers Front Street’s continued growth and expansion within Gainesville and other North Central Florida markets. She was promoted to Director of Marketing in 2014 and now manages the firm’s team of interns and oversees all marketing and branding activity. Virginia was born in Boston and moved to Lee County, Florida in 1997. Virginia graduated her high school's International Baccalaureate program and started at the University of Florida with a focus on Architecture. Virginia shares Front Street's passion of giving back to the community and those in need. Virginia's hobbies include photography, cooking, football, movies, music, and spending time with her dog, Brinkley.

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