Publix: Walmart Slayer?

Publix Super Markets has recently become the United States’ most profitable grocer and currently holds a whopping 52.8% of the grocery market in Florida.  This comes as no surprise to most Florida residents.  However, the grocer is beginning to gain public attention as people have begun to wonder just how this employee-owned company can be so profitable.  Forbes magazine recently recognized the Publix business model as a “Walmart Slayer”.   At a time when companies such as Walmart and McDonald’s are taking a PR beating because of unfair employee treatment, Publix is standing out as a beacon of light.  

So just how does this Southeast US based grocer consistently outperform national names?  The answer is simple: if the company does well, the employees do well.  This employee-owned business model gives incentive to each and every Publix employee to improve the bottom line.  Publix employees enjoy regular dividends, and as you can guess, those dividends get larger with good company performance.  With all of this being said, it is easy to see why Publix is consistently praised for its excellent customer service.  

Publix has been implementing this employee and customer-focused business model since 1930.  When George Jenkins first started the company, he was considered crazy for offering simple amenities such as chairs to sit down in and air conditioning.  Publix thrived through the Great Depression because of its focus on employee and customer relations.  This customer focus can be seen today with Publix’s YouTube channel dedicated to helpful cooking tips and its organic line of Publix brand goods.

Publix recently took the top spot in a nation-wide customer satisfaction index and has seen sales steadily increase over the past few years.  As Publix has begun to expand into new markets, national grocers are taking notice.  Maybe George Jenkins wasn’t so crazy after all.

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Virginia MacKoul

Virginia is a graduate from the University of Florida's College of Design Construction and Planning with a degree in Sustainability and the Built Environment, and a minor in Urban Regional Planning. Virginia joined the Front Street team in 2011, as an intern. Upon graduation, Virginia joined the Front Street team full-time as the Director of Client Services. Ms. MacKoul’s addition furthers Front Street’s continued growth and expansion within Gainesville and other North Central Florida markets. She was promoted to Director of Marketing in 2014 and now manages the firm’s team of interns and oversees all marketing and branding activity. Virginia was born in Boston and moved to Lee County, Florida in 1997. Virginia graduated her high school's International Baccalaureate program and started at the University of Florida with a focus on Architecture. Virginia shares Front Street's passion of giving back to the community and those in need. Virginia's hobbies include photography, cooking, football, movies, music, and spending time with her dog, Brinkley.

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