Gatorade Celebrates 50 Years

In 1965, a team led by Dr. Robert Cade invented Gatorade, a brand that would one day benefit the University of Florida in numerous ways. Since its inception, UF has acquired over $280 million in royalties from Gatorade. The money has been used to supplement research, laboratories, and business incubators. The university currently reaps nearly $17 million in royalties every year. 

Money from Gatorade helped many young entrepreneurs reach their goals, and assisted the University of Florida in making top ranks. Gatorade royalties helped build Sid Martin Biotech Incubator in Alachua, and also provides grants to a number of startups at the Innovation Hub. As a result, UF is able to compete with other top schools with more resources. Last year, the University of Florida boasted 15 new start-ups. In fact, UF ranked sixth nationally in number of start-ups and eighth for U.S. patents in 2013.

Dr. Robert Cade has inspired many inventors and researchers, including Nan-Yao Su, creator of Sentricon termite control. With the continued growth of Gatorade, who knows how much the company will continue to bring to the university.

Click here for the full article from The Gainesville Sun, or click here for more Front Street news... 

Comment /Source

Virginia MacKoul

Virginia is a graduate from the University of Florida's College of Design Construction and Planning with a degree in Sustainability and the Built Environment, and a minor in Urban Regional Planning. Virginia joined the Front Street team in 2011, as an intern. Upon graduation, Virginia joined the Front Street team full-time as the Director of Client Services. Ms. MacKoul’s addition furthers Front Street’s continued growth and expansion within Gainesville and other North Central Florida markets. She was promoted to Director of Marketing in 2014 and now manages the firm’s team of interns and oversees all marketing and branding activity. Virginia was born in Boston and moved to Lee County, Florida in 1997. Virginia graduated her high school's International Baccalaureate program and started at the University of Florida with a focus on Architecture. Virginia shares Front Street's passion of giving back to the community and those in need. Virginia's hobbies include photography, cooking, football, movies, music, and spending time with her dog, Brinkley.

 Subscribe in a reader

Subscribe to Front Street's News Page by Email