22 Ways to Ramp Up Your Content-Marketing Strategy

Bryan Lovgren, founder of Pinetop Group, a content and video-marketing agency, recently wrote an article for Entrepreneur discussing the trials, tribulations, and difficulties in marketing. Here's a list of best practices, click here to read the full article and to get the steps behind each best practice on the list!

  • Initially, focus on quantity
  • Do not penny pinch
  • Have clear, defined goals
  • Know your audience
  • Don't overestimate your skills
  • Seek out influential team members
  • Don't be socially awkward
  • You don't have to be a one-person band
  • Stick with it

What are some of your best practices? Comment below and let us know!

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Virginia MacKoul

Virginia is a graduate from the University of Florida's College of Design Construction and Planning with a degree in Sustainability and the Built Environment, and a minor in Urban Regional Planning. Virginia joined the Front Street team in 2011, as an intern. Upon graduation, Virginia joined the Front Street team full-time as the Director of Client Services. Ms. MacKoul’s addition furthers Front Street’s continued growth and expansion within Gainesville and other North Central Florida markets. She was promoted to Director of Marketing in 2014 and now manages the firm’s team of interns and oversees all marketing and branding activity. Virginia was born in Boston and moved to Lee County, Florida in 1997. Virginia graduated her high school's International Baccalaureate program and started at the University of Florida with a focus on Architecture. Virginia shares Front Street's passion of giving back to the community and those in need. Virginia's hobbies include photography, cooking, football, movies, music, and spending time with her dog, Brinkley.

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