Finding Data in Field, Parking Lots, and More

James Crawford, the former Google Inc. engineer, is in the business of selling analysis of obscure data sets to traders. Obscure date sets is a growing market among sophisticated investors who want bit of information that is not widely available. Orbital Insight Inc., Crawford’s company, is in the process of analyzing satellite images of construction sites throughout China. The goal is to give traders data that is independent from the government concerning the country’s construction boom or slow down. The company's previous studies include predicting how crops will shape up using cornfield images, and studying parking lots to indicate retail sales. 

Dataminr, Inc. is the first company to gain traction in this data field. The company combs through daily tweets to find market-moving news before it hits the wire.  The systems categorize and analyze every tweet in real time while weeding out spam and comparing information against news feeds, market prices, weather patterns, and other data to determine the significance. Subscribers receive alerts whenever the system identifies a “Notable Signal.” Dataminr, Inc. systems found information about Home Depot’s possible credit card breach before the Home Depot’s share declined 2% and many subscribers saw the first report of the Boston Marathon bombing on their Dataminr desktop app. 

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Virginia MacKoul

Virginia is a graduate from the University of Florida's College of Design Construction and Planning with a degree in Sustainability and the Built Environment, and a minor in Urban Regional Planning. Virginia joined the Front Street team in 2011, as an intern. Upon graduation, Virginia joined the Front Street team full-time as the Director of Client Services. Ms. MacKoul’s addition furthers Front Street’s continued growth and expansion within Gainesville and other North Central Florida markets. She was promoted to Director of Marketing in 2014 and now manages the firm’s team of interns and oversees all marketing and branding activity. Virginia was born in Boston and moved to Lee County, Florida in 1997. Virginia graduated her high school's International Baccalaureate program and started at the University of Florida with a focus on Architecture. Virginia shares Front Street's passion of giving back to the community and those in need. Virginia's hobbies include photography, cooking, football, movies, music, and spending time with her dog, Brinkley.

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