When PricewaterhouseCoopers vacated the 1970s automobile-based 250,000 square-foot corporate campus in 2011 in Tampa Bay Park, Dan Woodward needed to bring as many aspects of the urban core to the property. What’s an owner of a dated suburban office park to do when a downtown workspace is vacant?
Dan Woodward, the owner, is the vice president at Highwoods Properties Inc. In an effort to lure companies with young talent, the company invested between $5 million and $6 million in LakePointe One and LakePointe Two.
The renovations included an upscale cafe, a fitness center and collaborative areas with wi-fi. To better connect the two buildings and make the park more walkable, a deck and seating area overlooking a retention pond were added. This investment has paid off in recent weeks as the two buildings have landed many new tenants.
myMatrixx, a pharmacy and ancillary medical benefit management company, leased 48,000 square feet in LakePointe Two. Himagine, Inc., a health care information firm, leased 15,257 square feet in LakePointe One. Fintech, which processes electronic payments between alcohol retailers and distributors, leased 28,819 square feet in LakePointe One. White & Case LLP, a New-York based law firm, leased 30,000 square feet in July in LakePointe Two.
“It seems like the new generation of office user wants to bring their college campus with them to work,” said Clay Wommack, a vice president with CBRE Group Inc. “They want a high end fitness center and be able to live across the street in a new high rise loft building and a Starbucks on every floor of the building.”